Fiona believes the customer should be at the heart of every business. She has 20 years’ experience, split between management consulting and customer- centric roles with networked businesses.
Biography
Fiona’s expertise lies in design and management of consumer engagement programs. She ran operations and customer experience at Nectar – the UK’s largest loyalty scheme with 20 million members. She also ran their white-label business in Europe, managing proprietary schemes for hotels, airlines, banks and retailers. Prior to Nectar, Fiona led insight for Visa Europe, and was a manager at Prophet, a global brand and marketing consultancy.